By David Bui [1]
BELLEVILLE – Some local businesses will expect to get a huge boost in sales as the Super Bowl is one of the biggest sporting events in North America.
This year’s matchup [2] of the two top teams in the National Football League (NFL) features the New England Patriots against the Los Angeles Rams on Sunday where kickoff begins at 6:30 p.m.
Over 103.4 million viewers from around the world tuned in to the Super Bowl last year as reported by the Nielsen Ratings [3]. This was a drop from the previous four years where the average viewership was 112.4 million viewers.
According to Global News [4], in 2016, 1.26 billion chicken wings were consumed on the Super Bowl and pizza deliveries increased by 60 per cent around kickoff.
